Designed a new language aspiring people to wear and be Single.

  • Objectives

    • (a) Heighten brand awareness and create brand love
    • (b) Increase customer satisfaction and positive brand perception
  • Approach

    They had the clothes. They had the brand ambassador. We married the two to create an aspirational lifestyle to live “happily ever now”.

Brand Film

Visual Language

Collection Showcase

Catalogue shots were reimagined to become wallpapers with inspiring messages. Pushing the Single life.

Mood GIFs

Catalogue shots were reimagined to become wallpapers with inspiring messages. Pushing the Single life.

Flat Lay Videos

We created ensemble videos featuring various looks and styles for all occasions.

Flat Lay Images

BTS Content

We pushed the campaign message and celebrity association with behind-the-scenes footage captured from shoots done through the year.

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